Journal of Communication Management: Volume 2 Issue 1

Re‐configuring and organising for strategic management: the BP Oil experience

Richard J. Varey, Pamela Mounter

This paper describes how BP and BP Oil, its marketing and refining business, moved internal communication from being a soft option to being a strategic imperative to help turn the…

The inter‐subjective and the social systemic public relations paradigms

Susanne Holmström

To get beneath the surface of the focal concepts of public relations practice today, the major sociological theories of Jürgen Habermas and Niklas Luhmann have been fruitful as…

O, come in equivocator! The fallacies of reengineering

Edmond H. Weiss

It cannot be known for sure, but it appears that the sentence uttered most often by advocates for the reengineering construct is: ‘Reengineering is not downsizing!’ This disputed…

Older people and the media

Leon Kreitzman

The purpose of this paper is to provide information about the media habits of older people and some of their attitudes and preferences with regard to different media. Many…

Project management and communication management — two growing disciplines with much to offer each other

Liam FitzPatrick

This paper explores the areas in which the young disciplines of project management and communication management can learn from each other. In particular, communicators can help…

Impossible dream or inevitable revolution? Investigating the concept of integrated marketing communications

Jill Brown

Much has been written about integrated marketing communications (IMC) but agreement on a precise definition is still lacking and, although interest levels seem to have reached…

Icons and the influence of public opinion

Robert Blood

We know that emotion has a major influence on the way individuals make decisions, but what part does emotion play in public opinion, when large numbers of people appear rapidly to…

Whither media training? New developments in media management

Jonathan Hewat

This paper aims to advise the media trainer in industry or the private sector (in the UK or overseas) of some new developments in media management and to alert him or her to a few…