Corporate Communications: An International Journal
Issue(s) available: 120 – From Volume: 1 Issue: 1, to Volume: 29 Issue: 7
Volume 29
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Volume 24
Volume 23
Volume 22
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Volume 19
Volume 18
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Volume 15
Volume 14
Volume 13
Volume 12
Volume 11
Measurement and evaluation methods in corporate communications through the prism of Lasswell’s model
Dmytro OltarzhevskyiThis study aims to conceptualize, rethink and systematize methods used for measurement and evaluation (M&E) corporate communication.
Attitudes toward sustainable development and employer brands: comparing generations X, Y and Z in two countries
Ana Tkalac Verčič, Dejan VerčičThis study investigates how sustainability influences employer branding across generational cohorts – Generations Z, Y and X – and between two neighboring countries, Slovenia and…
Breaking with the seductive promises of internal social media: a critical appraisal
Christiane Marie Høvring, Anne Gammelgaard BallantyneThe purpose of this article is to critically analyze the existing literature on internal social media (ISM) within the context of internal communication, aiming to provide a more…
The integrated role of adaptive leadership, sense of empathy and communication transparency: trust building in corporate communication during the pandemic
Juan Meng, Po-Lin Pan, Michael A. Cacciatore, Karen Robayo SanchezThe COVID-19 pandemic has generated a significant impact on several aspects of public relations practice. By adopting the theoretical framework of adaptive leadership, this…
The Astroworld tragedy as an argument for proactive crisis management
Margaret Anne Murray, April MarvinThe Astroworld concert tragedy is used as an example of crisis (mis)management and the potential utility of the 4R model. Although the 4R model has been implemented in high-risk…
The role of corporate social advocacy forms in shaping young adults’ responses
Joon Kyoung Kim, Won-Ki Moon, Jegoo LeeThis study aims to examine the role of different forms of corporate social advocacy (CSA) in shaping individuals’ attitudinal and behavioral intentions towards companies taking…
Green branding in fast fashion: examining the impact of social sustainability claims on Chinese consumer behaviour and brand perception
Tahira Javed, Ali B. Mahmoud, Jun Yang, Zhao XuThis study aims to investigate the ecological awareness of Chinese consumers towards fast fashion and examine the effect of social sustainability claims on green brand image and…
Inclusive sponsorship activation and gender equity in sports: the case of orange company
Pascale Marceau, Frank PonsThis study aims to identify the determining factors of perceived altruism and attitude toward an inclusive sponsorship activation, as well as the impact of these variables on the…
Hosting and hoping on social media – a study on SoMe communication strategies among Danish cultural institutions and tourist attractions during COVID-19
Karina Villumsen, Hanne Elmer, Line SchmeltzThe COVID-19 lockdown severely impacted organizations in the cultural and tourist business as their products all of a sudden “disappeared”. This study aims to explore if and how…
Fashion industry in crisis: a systematic literature review 1972–2022
Sophie Louise JohnsonThis systematic literature review presents the state of the field of fashion and crisis communication. The quantitative coding offers insight into dominant and emergent themes in…
Helpful or harmful? The impact of gender stereotypes on publics’ crisis response
Sining Kong, Michelle Marie Maresh-Fuehrer, Shane GleasonAlthough situational crisis communication theory (SCCT) is centered on rationality and cognitive information processing, it ignores that people are also driven by irrationality…
Media-induced emotions and message sidedness in corporate crises
Sining Kong, Weiting Tao, Zifei Fay ChenThis study examines the interplay between media-induced emotional crisis framing (anger vs sadness) and message sidedness of crisis response on publics’ attribution of crisis…
Mediated crises and strategic crisis communication of third sector organizations: a content analysis of crisis reporting in six countries
Andreas Schwarz, Audra Diers-LawsonThis study aims to contribute to strategic crisis communication research by exploring international media representations of third sector crises and crisis response; expanding the…
The determinants of voluntary relational liabilities: empirical evidence
Hend Guermazi, Salma Damak, Adel BeldiThe aim of this study is to analyse the factors that contribute to the disclosure of relational liabilities (RLs) of the US companies.
Organized complexity of CSA communication strategy
Minhee Choi, Baobao SongBased on Lasswell’s communication model, this study investigates how four categories of factors (i.e. the source, content, medium and receiver) conjointly affect the relational…
Customer perception of corporate social responsibility and its impact on customer engagement: critical significance of corporate reputation
Zahoor Ahmad Parray, Junaid Iqbal, Rashid MushtaqThe primary goal of this research is to examine how corporate social responsibility (CSR) affects customer engagement (CE) and how corporate reputation (CR) serves as a mediator…
Public relations professionals' views of moral entrepreneurship: an exploration of the concept, its benefits and barriers
Elina Erzikova, Diana MartinelliThe purpose of this paper is to examine US public relations professionals' perceptions of the benefits and challenges associated with the concept of moral entrepreneurship…
Effects of internal crisis communication during the COVID-19 pandemic: employee perceptions of communication quality, leadership and relational outcomes
Yeonsoo Kim, Shana Meganck, Iccha BasnyatThis study, informed by the Situational Crisis Communication Theory, aims to suggest two primary response strategies that can be used for effective internal crisis communication…
How spokespeople help or hurt business through crisis messaging: experiments testing the roles of narratives, non-narratives and counterargument
David Clementson, Tyler PageWhen an audience mentally counterargues a spokesperson, the message is backfiring. In such cases, audience members are practically persuading themselves to take the opposite…
Examining the mediating effects of sincerity and credibility in crisis communication strategies
Courtney D. Boman, Erika J. Schneider, Heather AkinThis study aims to explore how source type can influence organizational assets proposed by source credibility theory (SCT) when paired with matched situational crisis…
ISSN:
1356-3289Online date, start – end:
1996Copyright Holder:
Emerald Publishing LimitedOpen Access:
hybridEditor:
- Martina Topic