Journal of European Industrial Training: Volume 18 Issue 10
Subject:
Table of contents
Marketing HRD – An Overview
Eric FrankBriefly describes the three activity areas within human resourcedevelopment, namely training, education and development and givesdefinitions for each. Provides an explanation of…
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Marketing HRD in Practice
Summarizes some of the literature on how to market HRD successfully.Examples show how to design, develop and implement strategic marketingplans and how to identify actual and…
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